Start-ups and Small Business
Erin Arno
I produced:
Logo creation
Brand identity
Positioning statements
Brand communications
Presentation materials
Social media design
Erin Arno
Business and social writer
Erin is a freelance business writer specialising in corporate blogs and online advertising. She approached me to design her own brand identity.
I produced a simple, minimalistic mark based on her initials and echoing punctuation marks. I gave her a classical ‘editorial’ typeface and a bold colour palette.
